BTA on Stage

Give Your Audience More

If you have an audience of trades business owners, we have the ideas that are going to get them engaged and energized. Our roster of business operations experts provide real world trades experience and smart bite sized ideas that audience members can consider implementing into their businesses immediately. Beyond the event, we add further value by backing up all of our talks with downloadable templates and other useful resources.

Speaking Topics

The 3 Keys to Getting Out of the Day-to-Day in Your Trades Business

Most business owners are experts in their field but often lack the people and systems required to grow their business to its full potential.

In this workshop, we’ll cover the three most important aspects of creating a business that fulfills your vision and runs like a well-oiled machine without your constant involvement. You’ll leave with the tools and insights to develop a highly effective organization, including:

  • The unusual planning methodology that will align your staff towards one common goal
  • A proven system for recruiting top talent in your industry
  • A defined process to track your numbers on every job and control how much profit you will make this year
  • Bonus: You’ll get the exact forms and templates we’ve used to profitably scale nationwide trades businesses

Building Your 2019 One-Page Strategic Plan

Are you finding yourself too busy to plan the next big moves in your business? If you have been working so hard that you have no time to think ahead, this session is for you.

Every year your business has an opportunity to learn from the past and make strategic moves to evolve into the vision you initially set out to create. Without a disciplined approach to strategic planning, you may find yourself caught in a cycle of reacting to challenges and constantly putting out fires.

We’ll walk you through a step-by-step approach to create a simple, yet effective annual strategic plan. In this session, you will:

  • Establish your 2019 goals
  • Learn how to put the company’s strategic plan on one simple-to-understand page
  • Break the year end goal down to 3-5 key initiatives you need to focus on
  • Be given systems to break initiatives down into a weekly focused routine that keeps you on track for the year

How to Attract & Hire Rockstar Staff

Bringing on new team members is one of the most vital and misunderstood skills in business. We will be covering the key steps required to find, filter and hire the perfect team members, who give you the space and ability to grow your business to the next level.

You will be given:

  • A proven system to have the top talent in your industry applying to work for you
  • A screening process to ensure you only spend your time with qualified applicants
  • Templates and systems that you can use immediately to professionalize your hiring process

How to Get Your Time Back While Growing Your Company

Most business owners fail to make time to work on their business and are stuck working on the day-to-day activities of their business.

While you probably know that this has to change, the path to achieve this is easier said then done. In this workshop, we’ll go through the simple yet highly effective system to reallocate your time, making room for the activities that will move your business forward. You’ll learn how to create the mental space required to plan ahead and put an end to reactionary decision making.

You will come out with:

  • The fundamental tools of effective Priority Management
  • A proven system to translate your annual goals into the right daily tasks
  • A 60-day plan that will drive results in your business immediately

Increasing Staff Productivity Through Summer Production

By summer time, it’s common that many of your staff lose the initial energy they brought at the beginning of the season due to long days and drawn out work.

With no end in sight, it’s easy for productivity to drop and for you as an owner to be left picking up the pieces. Before you go putting on the proverbial tool belt, come check this session out for unique solutions to breathe new life into a hard-working team.

In this session, you will learn:

  • How to identify the performance gap causing an employee’s low productivity
  • A unique goal setting & review process to re-align your team’s energy towards a common goal
  • The key process for working with employees that have low skill, but high commitment
  • Bonus: you’ll receive the downloadable templates & frameworks to implement these tools in your business right away

Developing a Highly Productive Team

Staff productivity is on the mind of every trades entrepreneur as they set revenue goals, hire their team, and get production rolling.

But by mid-season, it’s common that many staff members lose the initial energy they brought at the beginning of the season, due to long days and drawn out work. Without proactive leadership & systems in place, it’s easy for productivity to drop and for you as an owner to be left picking up the pieces. Before you go putting on the proverbial tool belt, come check this session out for unique solutions to develop a hard-working team and keep them motivated throughout the year.

In this session, you will learn:

  • How to identify the performance gap causing an employee’s low productivity
  • A unique goal setting & review process to align your team’s energy towards a common goal
  • The key process for working with employees that have low skill, but high commitment
  • Bonus: you’ll receive the downloadable templates & frameworks to implement these tools in your business right away

Maximizing Profitability

Are you pushing through the season with your head down, just hoping your year-end revenue will be enough?

Most trades entrepreneurs fly by the seat of their pants when it comes to financial planning, and hope for a profitable year end. In reality, un-managed money leaks through the cracks in the form of material waste, jobsite fixes, and frivolous purchases. With a clear plan in place for your revenue & profit goals have the ability to make informed decisions about your spending, and end the season with the cash in your pocket that you’ve worked hard for.

During this session, we’ll help you:

  • Put in place a realistic year-end revenue goal
  • Create a sales and production plan that breaks down your annual revenue goal into manageable week-by-week steps.
  • Build & implement an effective budget in place that allows you to achieve your year-end net profit goal
  • BONUS: You’ll get our proven templates & resources for free to help you implement this in your business right away.

Maximizing Your ROI on Marketing

Looking for more of those perfect clients who are easy to work with and get huge value from what you do?

Fearing this booming economy will end one day and you will suddenly have no more work ahead? To build any business that is streamlined and predictable, being in control of your marketing results is key. How you allocate your company’s money and time to marketing will have a dramatic effect where you end up in the marketplace. If you feel you have no control over how you generate leads, this session will put you back in the driver’s seat.

In this session, we will:

  • Help you build a Marketing Plan to effectively allocate the right time and money to getting predictable results
  • Give you a tool to profile your ideal customer and structure a marketing campaign that speaks directly to them
  • Review the most effective marketing tactics used in your industry

How to Build a High Performing Sales Team

Do you ever feel like no one can sell your company as well as you can? To many entrepreneurs, it can feel labour-some to train and build a sales team, only to get a marginal increase on your success.

It doesn’t have to be this way. In this session, we will discuss powerful concepts that will enable you to onboard the right people, maintain their motivation, and train them overtime, resulting in a high-performance sales team that delivers an ROI that justifies all your hard work.

During this session we’ll show you:

  • The steps for breaking down your annual revenue goal into meaningful, weekly sales targets
  • The unique hiring & training system used to attract & develop performance-driven salespeople
  • A results-based organizational structure that promotes the long-term growth & retention of your team
  • The set process for tracking individual team member results and identifying where in the sales process they can improve

Professional Selling for Trades Entrepreneurs

As entrepreneurs, we all work incredibly hard to find leads and sit down with the right prospects.

After all this work, it’s imperative we then know how to sell our product or service like a professional. To avoid lost sales or clients with buyer’s remorse, a set sales process must be followed.

In this session, you will:

  • Learn about the 5-step process to selling like a pro
  • Build your sales process to match these 5 steps
  • Learn how to handle objections like a pro

How to Build Effective Staff Training Programs

Do you find it challenging to train your people to produce quality jobs on budget?

You probably have years of experience, but you may still find it difficult to effectively transfer your skills & knowledge to your people. As your trades company grows, it will become imperative that you standardize the training process for key staff members.

During this session, you will be given:

  • A process for dissecting each role within your company into a set of required skills
  • The proven systems used to build practical training programs for staff at all levels
  • The methodology used to effectively transfer skill to someone during the training process
  • Pre-made training templates and tools you can implement into your business immediately

Structuring Your Company for Maximum Productivity

Creating an aligned and defined organizational structure is a key component of running a profitable and scalable business.

Having all of your staff operating with a clear role, goals, and deliverables is the foundation for productivity and success. In this workshop, we will cover the proven framework for creating defined job descriptions that will allow everyone in your organization to operate with a clear goal and accountability to their supervisor. You will leave with all the basic tools and templates to grow your business in a structured and systematic way.

This session includes:

  • A defined Organizational Structure outlining all of the roles you will need in your company in order to achieve your goals
  • Job Descriptions for your staff that define each of their deliverables, all methodically leading towards your business achieving its annual goal
  • A week-by-week sales and production plan that aligns with your year-end goal, and a system to monitor actual results throughout the year
  • Done-for-you forms and templates to use in your trades business immediately.

Business in a Box

(Note: this session will be customized to the relevant industry)

Is your company growing out of control? Are you maxed out on time and energy to give to your business to maintain its growth? Building a [trades] company from the ground up is hard work, and most entrepreneurs make huge trade-offs with their time and personal lives to help their business scale.

But what if that all changed… what if you could scale your company, make the money you want, and work only 10 hours per week? In this session, we’ll give you an overview of everything that needs to be in place to crush it in the trades industry while gaining the outcomes you’ve worked hard for as an entrepreneur.

Breakthrough Academy has built and compiled all the systems, resources and training you’ll need to take your business to the next level in the next few years. In this session, we’ll show you how Breakthrough Academy can help you create a business that fulfills your vision and runs like a well-oiled machine without your constant involvement. You’ll leave with the tools and insights to develop a highly effective organization.

We’ll talk about:

  • Who the Breakthrough Academy program is for
  • What the BTA 6-week Bootcamp provides for trades entrepreneurs
  • The key areas in which BTA provides systems & coaching, and what the ongoing program covers
  • How you can apply to join the BTA program

Driving Results to Finish 2018 Strong

Do you need to create results in your last quarter, but find yourself being pulled in so many directions that it’s hard to stay focused?

With so many things competing for your attention as owner of the company, it’s absolutely crucial that you’re able to narrow in on the most important priorities and build a plan of action to follow through on those things. Every season, your results rely on your focus, and your ability to keep your team focused. If you’re struggling to find the motivation and direction finish your year strong, this course will give you the tools you need to make some solid progress between now and year end.

During this session we’ll cover:

  • How to identify your priorities for the last quarter and build a strategic plan around them.
  • How to break your plan down into weekly goals & actions that can get scheduled into your calendar
  • Key strategies for ‘rallying the troops’ for your final, 90 day push.
  • All the resources and templates you’ll need to get your plan in place immediately.

Powerful speakers make great events

Our team of speakers are proven industry experts that bring a wealth of useful insight and engaging ideas for trades business owners.

Danny Kerr

Co-Founder & Managing Partner

From a struggling middle school student, Danny graduated high school with a 4.0 GPA, and started his own trades business, employing 12 full time staff and making enough money to buy his first home. By age 20, Danny had taken a leadership position for a franchise company and grew sales by 225% in one year.

Benji Carlson

Assessment Specialist

Since he was a young teen, Benji has been starting and running profitable small businesses; most recently a highly successful 4-year career as a franchisee with College Pro Painters. Benji’s enormous heart and passion for people is what drove him to produce over $1,000,000 in revenue while taking quality care of his employees and customers.

Igor Trninic

Managing Partner

Igor is the co-founder of Breakthrough Academy. Igor started his his first business at the age of 18 as a College Pro Painters franchisee. His next venture was the launch of Shack Shine, a “house detailing” company that was quickly grown to be a full scale franchise system within a year and a half.

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