Freelance Marketing Copywriter

Are you someone who just truly loves language and creative storytelling?

Do you want to help create content for the 32nd fastest-growing company in Canada?

Do you have the skills required to demand the attention of an audience in a way that aligns well with a brand’s messaging and positioning?

Do you have experience in creating and writing effective technical marketing content?

Are you excited at the opportunity of storytelling in a way that will empower Breakthrough Academy in transforming entrepreneurs in the trades industry for the better?

If the above has you pumped, you’re definitely going to want to keep reading…

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BTA-Winter-Summit-2020-1
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About Breakthrough Academy

We run a ridiculously fast-growing company that helps entrepreneurs in the trades grow their businesses by implementing excellent operational systems into their companies.

Our proprietary training program brings systemization to a company’s operations, develop an entrepreneur’s core business skills, and holds accountability to goals along a clear business plan.

Breakthrough Academy is now just five years old and growing rapidly with about 300 business owners developing in the program, and an awesome team of 25 running the show. We’ve seen extraordinary growth so far with a small start-up sales team and we’re well on track to continue our growth pattern.

As we continue to grow, we need a copywriter to help us with crafting and testing messaging that presents BTA as the thought leaders in business education of trades entrepreneurs.

This is where you come in.

We Want to Speak to You if:

  • You are a seasoned freelance copywriter (contractor) with business copywriting experience and have the bandwidth to research and produce marketing content for us as needed.
  • You truly love creating content and are outstanding in requesting the direction needed to produce exceptional content that educates and drives our users to take action.
  • You have a track record of writing content that creates strong results and conversion performance
  • You pride yourself on producing grammatically accurate content with clear messaging, as well as both a consistent tone of voice and style.
  • You have experience writing copy for all channels and formats, including email, blog posts, landing pages, headlines, social media, surveys, events, video, and direct mail.
  • You have experience producing effective content with SEO best practices in mind.
  • You have produced content for B2B marketing campaigns or video scripts previously.
  • Knowledge of basic content marketing principles.
  • Knowledge of lead and sales nurturing.

As Our Marketing Copywriter, We Expect You to:

  • Coordinate with the Head of Marketing, or other involved parties, to ensure you are prepared to deliver exceptional content for any assigned work.
  • Produce and proofread copy with keen attention to detail.
  • Capture and represent the brand and voice of Breakthrough Academy in all assigned work and produced content.
  • Work independently and be able to project manage multiple content projects simultaneously.
  • Perform the necessary research required to create accurate and SEO-driven content.
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BTA_2019_Referral_Adv_Trip_House_Delivery_2500x1801-v3_optimized
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Application Form

The Benefits:

  • Work with an amazing team of high-performers who have a lot of fun together.
  • Spearhead the messaging for one of Canada’s 2019 fastest-growing companies as it continues to scale its impact on North America.
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BTA-Winter-Summit-2020-Education1
BTA-Winter-Summit-2020-Education1

Experience Required:

  • 4+ years of experience in writing in a marketing capacity.
  • 2+ years of experience in writing in a business capacity.
  • Exceptional writing, editing, and proofreading skills.
  • Strong work ethic, professionalism, confidentiality, and good judgment.
  • Outstanding verbal and written communication.
  • Passion for continuous improvement and sharing best practices.
  • Proficiency in Microsoft Office, G Suite, content collaboration tools, and content management systems.
  • Bachelor’s degree in communications, advertising, journalism, or a related discipline an asset.

What’s Next?

If the above sounds like you then click the button below to send us your resume and content portfolio.

* Don’t forget to include your portfolio with relevant content in order to be considered!